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RENAULT ZOE

quick brief 2

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Renault Australia/ Zoe

Main actors : Leonardo Dicaprio – school boy – big foot – Peter Dinklage

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Place 1 of advertisement – Museum

 

*Museum Guide explaining to school kids about big foot, who has the largest footprint ever recorded in history*

 

School Boy

*raises hand* “So if that’s the biggest footprint recorded in history? Whats the smallest?”

 

Museum Guide

*museum guide is unsure and confused*

“hmm…? Ahh no one has ever asked us that before”

**looks at big foot through the glass.**

 

Big Foot

**Big foot turns his head and shrugs shoulders as if he doesn’t know the answer **

 

Leo

“I can answer that one *faces the camera* Hi, Leonardo DiCaprio, Oscar winning actor and world saving enthusiast. Who’s got the smallest footprint? that’s easy”

 

Peter Dinklage

“I do!”

 

Leo

“Incorrect Peter Dinklage. Zoe does”

 

School boy

“Who’s zoe?”

 

Leo

*Looks at camera* “Good question”

 

 

Place 2 of Advertisement – Rooftop in the city

 

*All four main characters are at the top of a skyscraper in the city with ‘Zoe’ in the middle of the Helicopter H*

 

Leo

“Say hello, to Zoe.

 

School Boy

“How did we get here?”

 

Peter Dinklage

“I don’t see any zoes ?”

 

Leo

“Zoe an electric car, so she doesn’t burn fuel.

 

Place Three – Sneaker store with Zoe in the middle

 

Leo

“That means shes good for the environment.”

**pulls out really really small shoe**

“Tiny ecological footprint”

 

Peter Dinklage

“Yeah but those things take for ever to charge”

 

Place 4 – Bedroom

 

School boy

“Woah hold up how did we get here?”

 

Leo

**plugs phone into charger**

“How long does your phone take to charge?”

 

Peter Dinklage

“like 2 and a half hours I think”

 

Leo

“ah, so 30 minutes longer than Zoe.

 

Place 5 – Riding in the car

 

Leo

Plus she can cruise for around 300kms”

 

Big Foot

“wow”

 

Place 6 – All 4 main characters Dancing with all white background around Zoe.

 

Leo

“What are you waiting for?”

 

**LOGO SCREEN**

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